We're pleased to announce the upcoming Business Breakfast on
"Malaysia's Foodservice Recovery – And the Unique Characteristics of the Malaysian Consumer" presented by
Saladplate and Food & Hotel Malaysia in collaboration with GlobalData PLC.
In the heart of Malaysia's vibrant food scene, a twofold narrative unfolds—of the foodservice industry's resurgence and the distinctive traits characterizing Malaysian consumers. The journey of the culinary renaissance intertwines with the tastes, preferences, and behaviours that set Malaysians apart. Discover a captivating synergy between the recovery of Malaysia's foodservice sector and the intriguing essence of its consumers, shaping an enchanting tale of resilience and unique gastronomic identities.
In this presentation, Tim Hill, the speaker from GlobalData PLC will use GlobalData's proprietary foodservice intelligence databases and analytical tools to look at the post-covid recovery of Malaysia's F&B sector in comparison with the rest of SE Asia in terms of the channels that are the fastest growing and the relative menu price.
Additionally, he will then draw on GlobalData's extensive consumer survey data and thematic analysis to look at how the Malaysian consumer differs from those of neighbouring countries in terms of habits, expenditure, cuisine choices, motivations for trying new food products and likelihood (or not) of being influenced by global consumer trends.
This session will help to show foodservice operators how best to position their brands and F&B operations to generate growth in SE Asia's most diverse market.
GlobalData is the trusted, gold standard intelligence provider to the world’s largest industries. We have a proven track record in helping thousands of companies, government organizations, and industry professionals’ profit from faster, more informed decisions. Our unique data-driven, human-led, and technology-powered approach creates the trusted, actionable, and forward-looking intelligence you need to predict the future and avoid blind spots. Leveraging our unique data, expert analysis, and innovative solutions, we give you access to unrivalled capabilities through one platform.
- Discover how Malaysian consumer behaviours contrast with neighbouring countries, equipping you with tailored strategies based on habits, spending, preferences, and global trend impact.
- Gain actionable takeaways for brand positioning and F&B operations to thrive in the diverse SE Asian market.
- Learn how to effectively navigate challenges and seize opportunities in the ever-evolving F&B landscape.
- Connect with industry leaders and peers to exchange ideas and experiences.
Event Details
Date: Thursday, 21 September 2023
Time: 10 AM to 11:15 AM, Kuala Lumpur, Malaysia (GMT+8)
Location: Hospitality Lounge 2 (HL2), Exhibition Hall 2, Ground Floor, Kuala Lumpur Convention Centre
Address: Kuala Lumpur City Centre, 50088 Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia
Language: This session will be delivered in English
Speaker Details
Tim Hill, Key Accounts Director, Southeast Asia, GlobalData PLC
In his work with GlobalData, Tim provides economic forecasts, consumer insights, brand share, channel assessments and business trends to F&B companies looking to expand in Asia. Tim has worked in research in Asia since 1992 with organisations such as the Economist Intelligence Unit, Ipsos Business Consulting and Eco-Business. Recent opinion pieces include "Losing taste for plan-based meats?", "Will Gen Z disrupt the ASEAN corporate landscape?", "The market for plant-based milk in Asia", "Covid 19, a chance for F&B to finally go green", "The rise of food delivery in ASEAN" and "Winners and losers in post-pandemic Asia Pacific". Tim's work has been published in ASEAN Post, Channel News Asia, Eco-Business, The Business Times and The Straits Times as well as other regional newspapers. He is a regular speaker and conference moderator for industry and client events. Tim has an MBA from Henley Business School in UK.
Don't miss this opportunity to learn, connect and grow your network
. Join us at the Business Breakfast in Kuala Lumpur concurrently with FHM 2023 (Food & Hotel Malaysia). Discover effective brand positioning and F&B operational strategies that drive growth in the highly diverse SE Asia market. We can't wait to see you there!
Attendees
This Business Breakfast is brought to you by Saladplate and Food & Hotel Malaysia in collaboration with GlobalData PLC. This a free-to-attend event for trade professionals. There is a seating capacity limit of 100 pax. Please follow the link below to complete the registration form and we will confirm your participation via email. Please note, only attendees with a valid confirmation code will be allowed to attend.
Registration will close on 18 September 2023, 12 PM (Malaysia Time).
Register to Attend
Register Now ❯
For more information and assistance, please contact the Saladplate team at
info@saladplate.com
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